Adam Starr is a brand, business, and commercialization strategist. The focus of his consultative practice is to support both mature and start-up organizations relevantly evolve and position themselves to catalyze growth. He does this by helping clients – and, more specifically, their leadership teams – intensely refocus all attention on the end-user, so that they develop a deeper understanding of their needs and pain points, and in turn, create products, services and experiences that solve them.

As a strategist, speaker, coach, passionate facilitator, and founder, his work has delved into a vast array of organizations, including the NBA, ALDO, RBC, Danone, and Volvo, to name a few. Adam currently serves as OUTKOM CATALYST’s senior strategist and as a fractional Chief Strategy Officer within multiple eco-tech and clean-tech start-ups. Prior to these roles, he was Vice President, Global Brand Strategy at the Aldo Group, as well as Managing Director, Business Development, at Publicis Brand Design.